The world of commercial mortgage solutions is often a difficult business environment to get ahead in, because competition is fierce and customers are wary. As a mortgage provider, you need all the help you can get. Thankfully, there is a communications market that is yet untapped but that can give you a leg up on your competitors. By taking advantage of SMS text marketing, you can save money, time and business. Close more deals more quickly by using the TextMagic email to SMS program.
TextMagic works by connecting with your email program, allowing you to send messages directly to people’s phones through email. This lets you utilise the different features of your email program while giving it the marketing breadth and easy reading capacity of SMS. It is effectively a cheap SMS gateway to let you connect with more people than you were able to before.
Save Time and Money
When it comes to sending letters, making phone calls or even writing emails, you can waste a lot of time and money trying to get in touch. Text messages cost next to nothing to send, are incredibly easy to write, and leave you with more time to improve your business. By connecting with customers within 140-character messages, you pare everything down to just the essentials of what you need to say.
Furthermore, people are often long-winded on the phone, bothering you with questions and trying to get a better deal. As a mortgage solutions provider, you may not have time for that. By sending all pertinent information via TextMagic SMS messages, you don’t have to worry about wasting time doing things that take away from your productivity. You don’t have to invest in any more stamps, long-form letters or other marketing elements. Just keep in touch with customers via text message.
As mortgage brokerage client Your Mortgage Solutions said, “TextMagic is a brilliant cost saving device for us. It saves us money on lengthly phone calls and postage, when updating our clients on the progress of their transactions.”
Connect With Young People
As young people begin to enter the market for mortgage solutions, it will become increasingly apparent that SMS text marketing is the way to go. Text messaging is a way of life for younger people, and the company that understands that and is able to engage on that level is more likely to be trusted than a company that only communicates via letter or the telephone. SMS has been maligned as an “unserious” form of communication, but as more and more people use it to do business, it is important to stay on top of your competition by utilising the unique capacities of a program like TextMagic.
Get Replies Quickly – Do More Business
When people get a letter from a mortgage broker, you are lucky if they open it within three days. Phone calls are often returned as many as two days later. Emails may be deleted accidentally or simply not responded to. Only text messages have a proven, consistent, same-day response rate. By staying in touch with clients and communicating a lot of important information quickly, you can do more business and close sales quickly. Whereas it might have taken an entire week to communicate pertinent information before awarding a mortgage, with TextMagic it may only take one or two days.
No Learning Curve
Finally, the best thing about TextMagic is that there is no learning curve. Simply use your standard email program to send text messages to clients. You are able to receive text messages through the same program. TextMagic is simple, affordable and vital to commercial mortgage solutions businesses if they want to stay ahead of the competition through 2011 and beyond.