CASE STUDY • Media and Entertainment Other

How JJMM uses SMS to drive show attendance

Read the JJMM text messaging case study to understand how personalized and promotional SMS messages helped the company boost its sales.

20%

sales increase

60%

increase in awareness

Company:

London, London

United Kingdom

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Industry:

Media & entertainment

Products used:

Mass texting

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About JJMM

We are a unique business that marries Management, Business Affairs, Performance, Production, Broadcast, Composition, and Education. Our diverse team can cope with all of these areas with the utmost skill and expertise.

The business challenge

Our challenge was how to distribute different information about upcoming tours, single performances, radio or TV shows, so that it would be efficient for us and the information would be received immediately.

How Textmagic helped

We started using Textmagic for sending out different kind of text messages (notifications, promotional text messages) which solved our main problem. Still there exists the challenge of having valid numbers in our database.

The results

I would say that by using Textmagic services our sale increased by 20% and general awareness by 60%. Thanks to this we can now plan our distribution timings more strategically, which improves the results of our SMS campaigns.

I recommend Textmagic as an easy to use distribution channel that gets your information to the relevant person immediately through text messaging.

James Joseph

CEO

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