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How to Optimize Content for Mobile Devices

Since Google started using mobile-friendliness as a factor in their site’s ranking system, businesses have realized that mobile optimization is no longer optional. Mobile isn’t just the future, it’s here...

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5 Creative Text Message Ideas For Salons

One of the benefits of SMS messaging is the variety of ways marketers can use it to reach out to clients. Coupons, discounts, sweepstakes, appointment reminders, polls and other strategies...

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How To Grow A Strong Mobile Opt-in List

Businesses that use SMS marketing tend to enjoy better customer satisfaction and conversion rates than those who do not. A recent study showed that the use of text messaging during...