Flexible SMS pricing for business

A simple pay-as-you-go, monthly plans with volume discounts, or BYOC to bring your own CPaaS provider.
Buy and spend credit whenever you choose. Credit never expires. Best for occasional use.
SMS
Send outbound SMS. Inbound SMS is / text.
Send outbound SMS. Inbound SMS is / text.
Destination country Price per text
Messages
1,000 SMS
100,000
MMS
Messages with images and videos. Inbound MMS is / message.
Messages with images and videos. Inbound MMS is / message.
Destination country Price per MMS MMS
1,000 MMS
100,000
Numbers
Dedicated virtual numbers for messaging and calls.
Dedicated virtual numbers for messaging and calls.
Country Price per month Numbers
1 number
100
Voice
Voice calls and call forwarding. Inbound calls are per minute.
Voice calls and call forwarding. Inbound calls are per minute.
Destination country Price per minute Minutes
10 minutes
10,000
Lookups
Validate phone numbers or emails one by one, in bulk, or via API.
Validate phone numbers or emails one by one, in bulk, or via API.
Lookup type Price per lookup Lookups
1,000 lookups
100,000
Summary
Total estimated cost:
$ 39.90
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No credit card required.

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I send text messages to:
Lite
$99
USD per month
  • -2% discount
    Compared to Textmagic pay-as-you-go price.
  • 2,000 texts / month
    Single messages are limited to 160 characters, including spaces. Longer messages incur additional charges.
  • $0.048 per text
    This is the price per text that you will be paying for every message that goes over the plan limit.
  • All features included
  • Chat AI assistant
Standard
$199
USD per month
  • -8.2% discount
    Compared to Textmagic pay-as-you-go price.
  • 4,400 texts / month
    Single messages are limited to 160 characters, including spaces. Longer messages incur additional charges.
  • $0.045 per text
    This is the price per text that you will be paying for every message that goes over the plan limit.
  • All features included
  • Chat AI assistant
Premium
$499
USD per month
  • -12.2% discount
    Compared to Textmagic pay-as-you-go price.
  • 11,600 texts / month
    Single messages are limited to 160 characters, including spaces. Longer messages incur additional charges.
  • $0.043 per text
    This is the price per text that you will be paying for every message that goes over the plan limit.
  • All features included
  • Chat AI assistant
Pro
$999
USD per month
  • -18.4% discount
    Compared to Textmagic pay-as-you-go price.
  • 24,900 texts / month
    Single messages are limited to 160 characters, including spaces. Longer messages incur additional charges.
  • $0.04 per text
    This is the price per text that you will be paying for every message that goes over the plan limit.
  • All features included
  • Chat AI assistant
Enterprise
$1,999
USD per month
  • -24.5% discount
    Compared to Textmagic pay-as-you-go price.
  • 54,000 texts / month
    Single messages are limited to 160 characters, including spaces. Longer messages incur additional charges.
  • $0.037 per text
    This is the price per text that you will be paying for every message that goes over the plan limit.
  • All features included
  • Chat AI assistant
No credit card required for a free trial. View Textmagic features included in all plans.
Enrich your existing CPaaS (Communications Platform as a Service) solution with 
the easy-to-use and collaborative Textmagic platform features.
Lite
$99
USD per month
+ CPaaS costs*
  • 10,000 texts / month
  • Dispatched
    via CPaaS
    Use the Textmagic user-friendly web app for easy messaging and teamwork, while CPaaS providers' gateways handle the efficient dispatch and delivery of your messages.
  • All Textmagic features
  • Chat AI assistant
Standard
$199
USD per month
+ CPaaS costs*
  • 20,000 texts / month
  • Dispatched
    via CPaaS
    Use the Textmagic user-friendly web app for easy messaging and teamwork, while CPaaS providers' gateways handle the efficient dispatch and delivery of your messages.
  • All Textmagic features
  • Chat AI assistant
Premium
$499
USD per month
+ CPaaS costs*
  • 50,000 texts / month
  • Dispatched
    via CPaaS
    Use the Textmagic user-friendly web app for easy messaging and teamwork, while CPaaS providers' gateways handle the efficient dispatch and delivery of your messages.
  • All Textmagic features
  • Chat AI assistant
Pro
$999
USD per month
+ CPaaS costs*
  • 150,000 texts / month
  • Dispatched
    via CPaaS
    Use the Textmagic user-friendly web app for easy messaging and teamwork, while CPaaS providers' gateways handle the efficient dispatch and delivery of your messages.
  • All Textmagic features
  • Chat AI assistant
Enterprise
$1,999
USD per month
+ CPaaS costs*
  • 300,000 texts / month
  • Dispatched
    via CPaaS
    Use the Textmagic user-friendly web app for easy messaging and teamwork, while CPaaS providers' gateways handle the efficient dispatch and delivery of your messages.
  • All Textmagic features
  • Chat AI assistant
* When texting via the Textmagic BYOC service - CPaaS messaging costs apply, and are paid directly to your CPaaS provider.
Supported CPaaS providers:

Compare Textmagic billing options

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How pay-as-you-go works

Buy prepaid credit to use across the platform without any feature restrictions. Spend your credit on services like sending texts, lookups or virtual numbers, and top up your account whenever needed.

Auto-recharge ensures you're never out of credit, avoiding service interruptions. Plus, your credit never expires, giving you the freedom to use it as needed.

View FAQ
How monthly plans work

Choose monthly plans for added perks like an AI assistant and the unique BYOC (Bring Your Own CPaaS) feature. These plans cover all standard platform services and offer volume discounts for greater savings.


Plus, if you don’t use all your credit in a month, it rolls over until the end of the next month, ensuring you get every penny's worth.

View FAQ
How BYOC plans work

The Bring your own CPaaS (BYOC) service allows you to integrate your existing CPaaS provider (such as Twilio or Vonage) with the Textmagic platform.

By integrating your Communication Platform as a Service (CPaaS) provider, you'll be able to benefit from all the Textmagic features, like an AI assistant, combined with the scalability and cheaper rates of your existing CPaaS provider.

View FAQ

Secure & flexible payment options

Textmagic accepts Visa, MasterCard, American Express and PayPal. You can also pay via regular bank transfer by requesting an invoice on our payment page – SMS credit will be added after your bank transfer has cleared.
amex mastercard visa paypal bank

Pricing FAQ

Haven’t found what you were looking for? Contact us now
How am I charged when using the Textmagic Pay-as-you-go plan?

With the Textmagic pay-as-you-go plan, you purchase SMS credit upfront and spend it on the services you use. Your credit never expires, allowing you to use it as needed.

Choose a credit package that suits your needs (options range from 20 to 10,000) and pay via credit/debit card, PayPal, or a bank transfer.

Textmagic will deduct credit from your prepaid balance for the services you have used:

  • Text messages & MMS:  Costs vary by destination, message length, and encoding.
  • Dedicated number & sender ID subscriptions:  Maintain your brand identity with a consistent number or sender name.
  • Call services:  Forward incoming calls or reach out to your contacts via Chats.
  • Lookup tools:  Access paid carrier and email lookup services for efficient communication.
  • Compliance (USA only): 10DLC  brand and campaign costs.

To get a clear picture of how message length and other factors affect your costs, please read the article about the message length and check the pricing page.

Why should I choose a Pay-as-you-go and not a monthly plan?

A Pay-as-you-go pricing plan is a flexible prepaid service designed for businesses that occasionally need a texting service and do not want to commit to monthly subscriptions. With this plan, SMS credit never expires and can be used whenever needed.

The Pay-as-you-go plan does not offer volume discounts and advanced perks such as an AI assistant.

Do you offer discounts?

For the Pay-as-you-go plan, the cost per text (SMS part) remains standard no matter the size of the credit bundle purchased.

If you’re looking for more cost-effective options, consider our Monthly plan, which offers volume discounts on outbound SMS, or the Bring your own CPaaS plan, both of which may offer more favorable pricing structures.

How secure are payments on the Textmagic website?

Textmagic does not store credit or debit card details on this website. All payment data is securely stored by a third-party PCI-compliant payment gateway.

To learn more, please read the Secure text messaging page.

Will I be charged VAT?

UK customers
All customers from the UK will be charged VAT 20%.

EU customers
The VAT amount charged to EU customers varies depending on their country of registration

To avoid paying VAT, you need to enter your company-registered VAT number on your Account page. Once this is done, you will no longer be charged VAT.

Customers outside EU
Customers outside the EU will not be charged VAT.

How long does it take to load credit to my account balance?

Payment via credit/debit card or PayPal
SMS credit is loaded instantly if you pay via credit/debit card or PayPal.

Note: If our fraud protection system flags your order as suspicious (for security reasons, Textmagic cannot disclose the specific details), it will be manually reviewed within 24 hours. We prioritize your security and appreciate your understanding as we take these necessary precautions.

Bank transfer
If you choose to pay via bank transfer, generate an invoice on the Payment page and use the provided information to complete your transfer. Your account balance will be updated with the corresponding credit once we confirm receipt of the funds.

Why was my payment declined?

There are two reasons why a payment may be declined:

  • Textmagic billing team canceled your order and fully refunded the payment.
  • Your bank refused to authorize the payment (i.e. declined it).

To confirm the exact reason and explore potential solutions, please contact us.

Do you offer post-paid accounts?

Currently, our service is 100% prepaid, and we do not provide post-paid account options.

Can I disable the auto-recharge feature?

Auto-recharge keeps your account topped up when the balance gets low, so your services keep running smoothly.

You can disable auto-recharge whenever you want, just make sure to cancel any active subscriptions like virtual numbers and Sender IDs first.

Can I remove my credit card details anytime?

After canceling all subscriptions (virtual numbersSender IDs, and auto-recharge), you can delete your card details on the Billing overview page.

How does two-way SMS work, and how am I charged for texts?

Two-way SMS requires an active local virtual number subscription.

The SMS chat feature is available to manage incoming and outgoing messages and calls.

Charges apply for sending and receiving texts and MMS, as well as for the virtual number subscription.

Can I receive a refund for any unused SMS credit?

To receive a refund for the unused SMS credit, please contact us.

Please include your name, company name, email address, and why you are requesting a refund.

Why have I been charged for some messages that were not delivered?

We charge you for every message sent regardless of the delivery status because every message sent has a fixed cost for Textmagic.

Here are the most common reasons why messages fail to be delivered:

  • The recipient’s mobile phone was switched off or was out of the coverage area.
  • The mobile provider was experiencing difficulties.
  • Non-compliant traffic was sent and the carrier’s spam filter has blocked your texts.

To confirm the exact reason and explore potential solutions, please contact us.

How am I charged when using the monthly plan?

For the Textmagic monthly plan, you're automatically charged each month on the same date via credit/debit card or PayPal. If you don’t use all your monthly plan prepaid credit in a month, it rolls over until the end of the next month, ensuring you get every penny's worth.

Your monthly plan credit covers all standard services (subscriptions, MMS, calls, etc) with reduced outbound SMS rates in your “home country” and free perks like an AI assistant.

Textmagic will deduct credit from your monthly plan prepaid balance for the services you have used:

  • Text messages & MMS: Costs vary by destination, message length, and encoding.
  • Dedicated number & sender ID subscriptions: Maintain your brand identity with a consistent number or sender name.
  • Call services: Forward incoming calls or reach out to your contacts via Chats.
  • Lookup tools: Access paid carrier and email lookup services for efficient communication.
  • Compliance (USA only):  10DLC  brand and campaign costs.

To get a clear picture of how message length and other factors affect your costs, please read the article about the message length and check the 

Why should I choose a monthly plan and not Pay-as-you-go?

Choose monthly plans for added perks like an AI assistant and the unique BYOC (Bring Your Own CPaaS) feature. These plans cover all standard platform services and offer volume discounts for greater savings. It is perfect for those who frequently send text messages.

Plus, if you don’t use all your credit in a month, it rolls over until the end of the next month, ensuring you get every penny's worth.

What services are affected by the monthly plan discount?

By choosing a monthly plan, you will get a discounted price per text (not MMS) to your home country, access to an AI assistant and BYOC. All other paid services are not subject to the discount.

Is the discount applied to all of the sub-accounts as well?

Yes. The discount per outbound text message that comes with your selected monthly plan is automatically applied to all of your sub-accounts as well.

I am sending texts to multiple countries. How can I get a discount in other countries too?

At the moment, our monthly plan discount is only applied to messages sent to numbers in your registration country. If you need a special plan, please contact us.

What happens if my balance runs out before the monthly plan renewal date?

If your remaining balance falls below 5, then your account is automatically topped up for the amount of your monthly plan. This doesn’t affect your monthly plan renewal date in any way. It’s a precaution to ensure you can keep using Textmagic without interruptions.

What happens if my card gets declined and my monthly plan is not renewed?

If your credit card or PayPal payment is declined for some reason, an email will be sent to you asking to check your primary payment method. Our system will then automatically try to charge your primary payment method again. If our system is unable to charge the payment method on multiple occasions, your account will be switched to the Pay-as-you-go plan.

How secure are payments on the Textmagic website?

Textmagic does not store credit or debit card details on this website. All payment data is securely stored by a third-party PCI-compliant payment gateway.

To learn more, please read the Secure text messaging page.

How does the balance roll over exactly?

If you don’t spend all of your balance in the current month, the remaining balance is rolled over, and you will be able to spend the remaining balance up to the end of the next month.

For example: say, by June 30, you still have a balance of $50.24 left in your account for a $499 monthly plan. This remaining balance is added to your next monthly renewal in July. So after the automatic renewal in July, your account balance will be $549.24, which you can then spend up to the end of July. If by July 31 you still have some remaining balance – for example, $67.49 – then the remainder from June ($50.24) is not rolled over to August.

What happens if I switch from Pay-as-you-go to a monthly plan?

Your remaining balance from the Pay-as-you-go plan will be added on top of the selected monthly billing plan but will expire if not used before the end of the following month.

What happens to my remaining balance if I downgrade to the Pay-as-you-go plan?

Any balance you have on your account – if you wish to downgrade to the Pay-as-you-go plan and lose your monthly plan discount – will remain on your account.

When and how can I switch between plans?

You can switch between plans whenever you want simply by going to the Billing page under the Account section in the main menu and choosing a new plan.

How can I cancel the monthly plan subscription?

To cancel your monthly plan, go to the Monthly plans page under the Account section and click on the Downgrade to pay-as-you-go plan button. By doing that, you will also lose the applied discount.

What is the Bring your own CPaaS service?

Bring Your Own CPaaS (BYOC) service is a cost-effective model where users connect their current CPaaS providers, such as Twilio or Vonage, to a single centralized cloud-based messaging platform like Textmagic.

By integrating your chosen CPaaS provider with Textmagic, you gain access to our easy-to-use Textmagic platform and its vast range of advanced business features, such as

  • Conversational two-way SMS chat
  • Personalized marketing campaigns
  • Simple contact management
  • Customizable templates and automated workflows
  • Comprehensive reporting and audit logs
  • High security and privacy standards (SOC 2 and GDPR certified)
  • Continuous updates and feature enhancements
  • Dedicated support and customer service

Best of all, you can enjoy all these advantages without purchasing a new number or going through the hassle of porting away the phone number that your customers already know. In addition, you will continue to experience reliable delivery and save volume discounts from your trusted CPaaS provider.

How am I charged for the Textmagic BYOC service?

The BYOC service is available as a part of monthly and Pay-as-you-go plans at no extra cost.

Additionally, you will have to cover your selected CPaaS provider messaging costs that you pay directly to the CPaaS provider.

Which CPaaS providers are supported by Textmagic BYOC?

Textmagic supports integration with several CPaaS (Communication Platform as a Service) providers, offering flexibility and compatibility for your messaging needs. The supported CPaaS providers for integration with Textmagic include:

  • Twilio
  • Vonage
  • Sinch (coming soon)

These supported CPaaS providers allow you to leverage their services, features, and infrastructure while integrating seamlessly with the Textmagic platform for efficient message delivery and enhanced communication capabilities.

If your CPaaS provider is not listed, please contact us.

Can I connect and use multiple CPaaS providers with Textmagic?

Yes, Textmagic allows you to connect and use multiple CPaaS providers with its platform, providing you with flexibility and choice in your communication services. This can be particularly useful for businesses with diverse communication needs or those looking to leverage the strengths of different CPaaS providers for various purposes.

When and why choose the Textmagic BYOC service?

Businesses often choose the Textmagic BYOC service when they:

  • Use the CPaaS provider’s platform with the best possible rates on the market; however, they realize that it lacks the convenience and important business features of a traditional texting app.
  • Use a traditional texting platform (with high rates and limited reach) and wish to reduce costs without compromising the familiar usability and convenience offered by the traditional texting platform.
How can I save money with the Textmagic BYOC service?

The BYOC option offers potential cost savings by allowing you to utilize your existing telecommunication provider’s services within the Textmagic platform. By connecting your own provider, you can leverage any pre-existing pricing agreements, volume discounts, or special rates that you have negotiated with your CPaaS provider.

This can result in reduced messaging costs compared to other pricing models. Additionally, BYOC eliminates the need for separate contracts or subscriptions with multiple service providers, streamlining your communication expenses. Overall, BYOC provides an opportunity to optimize costs while enjoying the benefits of Textmagic features and tools.

I use a CPaaS provider (Twilio, Vonage). How can I get started with the Textmagic BYOC service?

If you already have an account with a CPaaS provider like Twilio or Vonage, to get started with the Textmagic BYOC:

  1. Connect your CPaaS provider to Textmagic
    Get credentials from the CPaaS provider (TwilioVonage) and use them to connect your preferred provider to Textmagic.
  2. Link CPaaS provider virtual numbers to Textmagic
    Select and link numbers that you would like to use on the Textmagic platform.

Now, you can start sending text messages via the Textmagic platform by leveraging your CPaaS provider’s number and rates.

What control do I have over message delivery with the Textmagic BYOC?

With BYOC, you have greater control over message delivery as you integrate your own chosen telecommunication provider (CPaaS) into the Textmagic platform. By utilizing your CPaaS provider’s infrastructure, you can have more control over carrier routing, delivery mechanisms, and customization options. This allows you to leverage your preferred CPaaS provider’s features and capabilities for message delivery while benefiting from Textmagic additional tools and features.

How can I fix the “auth failed” status error with my CPaaS provider?

Here are several steps you can take to troubleshoot and fix this issue:

  1. Check your API credentials or Account SID/token
    Ensure you use the correct API credentials (API key, API secret, SID and token, etc.). Double-check that there are no typos or errors in how you've entered these credentials. Copy credentials from the CPaaS provider’s dashboard (TwilioVonage) to Textmagic.
  2. Update credentials if necessary
    If you have recently changed your CPaaS provider credentials, ensure you update Textmagic with the new credentials too.

If none of the above helps, please contact us.

What if my earlier linked CPaaS provider's virtual number is no longer available?

If the virtual phone number provided by your CPaaS provider, which you had previously linked to Textmagic, gets canceled, it will no longer be available for use with Textmagic. In this case, a warning icon will appear to indicate that the number is no longer accessible on Textmagic. If you manage to retrieve the canceled number, you can try linking it again. However, if it’s not possible to retrieve the number, you will have to link a new number to continue using Textmagic services.