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7 Tips to Improve Your SMS Response Rates Featured Image

7 Tips to Improve Your SMS Response Rates

SMS is a fantastic marketing tool, known for its affordable cost and high ROI. It’s fast, suitable for all types of business and rated ‘very effective’ by 65% of marketers....

Is Social Selling Right for Me? Featured Image

Is Social Selling Right for Me?

A guest blog by Sandler Training – Sales, Management and Customer Service Training. What is social selling? Social selling is a relatively new term. It refers to active prospecting, researching,...

How to Optimize Content for Mobile Devices Featured Image

How to Optimize Content for Mobile Devices

Since Google started using mobile-friendliness as a factor in their site’s ranking system, businesses have realized that mobile optimization is no longer optional. Mobile isn’t just the future, it’s here...

5 Creative Text Message Ideas For Salons Featured Image

5 Creative Text Message Ideas For Salons

One of the benefits of SMS messaging is the variety of ways marketers can use it to reach out to clients. Coupons, discounts, sweepstakes, appointment reminders, polls and other strategies...

How to Grow a Strong Mobile Opt-in List Featured Image

How to Grow a Strong Mobile Opt-in List

Businesses that use SMS marketing tend to enjoy better customer satisfaction and conversion rates than those who do not. A recent study showed that the use of text messaging during...