Text messaging service provider TextMagic brings to you the latest news,
trends and inspiring ideas on how to grow your small business.
Most people can immediately sniff out an email sent by identity thieves and phishers. Poor graphics, misspelled words, awkward language … You can spot a fraudulent email a mile away....
There is one space in my life that is still sacred – that hasn’t been polluted by marketing messages. It’s the only app on my phone where I allow sound...
If you’re texting for business, you’re not alone. In 2004, Americans sent 56 billion text messages, according to Statista. By 2012, that figure was 2,109 billion. In fact, Americans send...
Trying to manage a start-up or growing business is a lot of work. Customer relations, marketing, sales and website management are only some of the different aspects of your business...
Last week I received two very different sets of text messages from two different businesses: my local bike shop regarding a service appointment, and a major airline for a trip...
In a fast-paced world of apps and smartphones, text messaging is enjoying an unexpected resurgence in popularity amongst marketers and brands. While many marketers are sticking to tried-and-tested business text...
If We Call It “Customer Support” – Why Does It Feel Like “Company Support”? “Thank you for calling XYZ Company. Your call is important to us. Please listen to the...
With more and more businesses using email marketing, paid social and other search engine marketing to promote themselves, it’s getting harder to stand out amongst all that noise. One way...
We don’t have mobile phones now just to make calls – we have them to run our lives. According to Ofcom’s 2015 Communications Market Report, smartphones are now in the...
As a small-business owner, communication is at the centre of your life. You have to communicate with your partners and mentors to set direction and solve problems, and with your...
My iPhone is ringing. Must be at least the fifth time this morning. Or is it the sixth? Can’t really tell. To use a notorious quote by Dirty Harry –...
While online marketing strategies such as email marketing, search engine optimisation and social media marketing are valuable in reaching your target audience, they are no longer enough. Major names in...