E-commerce SMS Marketing

More than 62% of smart-phone users have made a purchase online in the last six months. Here’s how you can use e-commerce SMS.

Automate Order Status

Help clients check the order status by texting delivery notifications, shipping confirmations, and changes instantly.

Send Discounts & Coupons

Reduce cart abandonment rate and encourage repeat customers with e-commerce SMS discounts, deals, and coupon codes.

Encourage Reviews

Implement SMS automation rules to respond to customer inquiries, offer support, or follow up to request reviews for your online store.

Ecommerce Mobile Marketing & SMS Solutions

SMS Templates for e-Commerce Stores

Attract more customers and reviewers with our cost-effective e-Commerce SMS templates.

E-commerce SMS sales
Spring flash sale! Enter code “spring2019” at the checkout for 20% off your order. More details available at bit.ly/spring-sale.
Promotional texts
Exciting news! Our new spring line has just launched. Check it out here: bit.ly/spring-merchandise. Shop before [date] and enjoy a 10% discount off all items.
Delivery statuses
Thank you for choosing [store]. Your items will be delivered in 5-7 business days. Order number: [order]. Track your shipment at https://bit.ly/order-status.
Feedback requests
Hello [name]! Thank you for shopping from [store]. How satisfied are you with your purchase? Please reply to this message with a number from 1 (bad) to 10 (excellent).
Cart abandonments
Hey [name]! You left something in your shopping cart. Complete your purchase and benefit from a 15% discount with the coupon code: [coupon]. Visit bit.ly/cart to complete your purchase. Please let us know if we can assist you!
Happy birthday discounts
Happy birthday, [name]! Thank you for being on our VIP subscriber list. We have a present for you! Use the code “birthday” at the check-out for a special surprise!

Key Benefits of e-Commerce SMS Solutions

Eight in ten consumers want their e-commerce business to engage in conversation.
Here are the main benefits of SMS marketing for e-commerce businesses.

Increased customer satisfaction

Make customers feel special by personalizing your texts and providing instant support. Gain more positive reviews and repeat customers.

Better conversion rates

With SMS, you can run targeted marketing campaigns, offer better support, and, ultimately, increase your store’s conversion rates.

Superior customer support

Check out our FAQ section to see exactly how you can automate customer support and answer to support tickets even outside working hours.

Lower marketing and operational costs

e-Commerce SMS marketing is infinitely cheaper than traditional forms of advertising or full-scale social media campaigns.

Reduced cart abandonment rates

e-Commerce SMS integrations allow you to quickly follow up each abandonment or canceled order to close more sales.

Better communication with clients

Two-way SMS provides a convenient communication channel for customers. Be more open towards your customers to earn their trust and loyalty.

Marketing and Support Solutions for e-Commerce

Improve communication and increase efficiency with our useful text messaging features.

List Building & Forms

Send custom offers to prospects at different stages in the sales funnel. Segment your audience into lists and capture online visitors for mobile retargeting.

Incoming Message Automation

Set automatic responders for common customer inquiries (e.g., shipment status, late deliveries, returns, etc.) and offer support 24/7 without human intervention.

Integrate Your Favorite Apps

Integrate TextMagic with the most popular retail platforms, including WooCommerce or Shopify, and other apps that can automate payments, and lead nurturing.

Send Bulk SMS Offers

Schedule personalized SMS blasts with new offers, merchandise announcements, or unique discounts in a matter of minutes.

SMS Sender ID

Make your brand stand out and increase conversion rates by displaying your store’s name as the SMS sender ID for all texts.

Global SMS Coverage

Reach customers in over 190 countries and more than 1,000 mobile networks. TextMagic offers the best prices for global SMS.

Frequently Asked Questions

Advanced e-commerce SMS marketing may seem overwhelming at first. Please read our frequently asked questions before you integrate TextMagic into your business workflow:

Consumer engagement via text message works in many ways. Here are a few examples:

  • Send automated texts upon order delivery to have shoppers collect their merchandise.

  • Promote time-sensitive offers and exclusive merchandise with bulk SMS.

  • Encourage customer feedback or manage dissatisfied clients better.

  • Follow up with undecided customers and offer advice to help them make a purchase.

  • Thank customers for their purchase and loyalty.

  • Promote your website or blog.

  • Reduce cart abandonment with e-commerce SMS follow-ups.

  • Provide short links to discounted items.

  • Send informational texts to undecided leads.

  • Remind customers of their wish lists whenever a discount is available.

Connected customers hate waiting around in endless phone queues or not knowing what’s going to happen with their order. Setting up auto-responders for SMS is a great way to provide instant support even outside working hours. Auto-responders can be assigned to keywords, such as delivery, damaged, return, etc. Please read our short tutorial to get started with e-Commerce SMS automation.

For situations that require human intervention, have one of your customer support specialists take over the conversation. All previous texts are displayed as SMS chats, which makes it easy for them to provide the right answer.

Pro tip: Assign a dedicated mobile number for your customer support department.

Another solution would be to integrate TextMagic with your ticketing or customer support app. Browse through our hundreds of integrations to find your preferred app and follow our tutorials to automate the entire customer support process.

Contact undecided customers via SMS and persuade them to change their mind about their purchase. TextMagic features a useful Zapier integration that can help you reduce cart abandonment.

To better exemplify the simplicity of integrated e-commerce SMS, we will demonstrate
Shopify + TextMagic configurations:

Step #1: Log in to your TextMagic account, navigate to Contacts and create a new list for cart abandoners.

Step #2: Head over to the TextMagic + Shopify integrations page.

Step #3: Log in to Zapier, connect your Shopify account, and create a new Zap, as follows:

TRIGGER: New abandoned cart (or new canceled order).

ACTION 1: Add a contact to list (Cart abandoners).
ACTION 2: Send a text message (Ask for a reason).

Step #4: Alternatively to Action 2, you can head back to your TextMagic Web app and compose a follow-up message for all your undecided customers at once, which can persuade them to complete their purchase. You can offer them a discount or a special gift.

You can target your e-Commerce SMS marketing campaign better by creating variants for abandoned products or mentioning them in your follow-up texts, but this requires advanced use of Zapier filters and functions. Any logic can be implemented, and we will accept any requests to send texts with whatever content you want to forward.


Thousands of Small Businesses Are Already Using TextMagic