Spa SMS Marketing & Automation Tools

Spa SMS marketing strategies are effective for generating new contacts, announcing promotions, and confirming appointments.

Offer Mobile Tickets & Vouchers

Let your customers know that you appreciate them by offering loyalty vouchers and encouraging them to continue using your services.

Send Appointment Reminders

By targeting clients with spa offers, you can reduce the number of no-shows and fill empty appointment slots quickly.

Automate Customer Support

Small things, like sending a “thank you” message after a visit or “happy birthday” wishes, improve
customer loyalty.

Spa Mobile Marketing Solutions

SMS Templates for the Spa Industry

Attract more customers and reduce no-shows with our cost-effective SMS templates.

Appointment reminders
“[Spa name]: Your Thai massage is scheduled with [masseuse name] today at [time]. Reply with ‘YES’ to confirm, ‘NO’ to cancel, or ‘RE’ to reschedule. Please choose a date from our calendar: bit.ly/calendar
Birthday discount
Hello [name], Happy Birthday! You deserve the best on this special day. Come by anytime today, and the mani-pedi is on us. This offer expires in 24 hours, so be sure to show the text to one of our team members ASAP. [Spa name]
New services promotion
Introducing our brand new [service]. Come in for a full-body treatment at a 30% discount to test it out. Full details about [service] can be found here: bit.ly/new-service. This offer expires on [date]. [Spa name]
Special events
Learn how to take better care of deteriorating hair from [doctor name] at our free HAIRCARE seminar at [Spa name], this Saturday from [time]. All guests will receive a complimentary hair-care package upon entry.
Loyalty discounts
Thank you for one year of [Spa name]. As a thank you, we’d like to offer you two sauna sessions in the house. Show this text message to one of our team members to redeem your prize. See you soon!

SPA SMS feedback
Hey [name], thank you for choosing [Spa name]. We hope your massage left you feeling refreshed. We are always trying to improve and would love your feedback on our services. If you have a minute to spare, please fill out our customer satisfaction survey: bit.ly/survey

Key Benefits of Spa SMS Marketing

Spas and beauty salons thrive on being the first to provide innovative therapies and treatments to customers.
This is why text messaging represents a perfect match for this industry.

Keep clients informed

Beauty begins with good style advice. Send personalize Spa SMS notifications using the TextMagic platform to help your clients.

Fill vacant appointments

Last-minute cancellations are frustrating. Sending text Spa reminders to confirm appointments will help you spot cancellations and empty slots faster.

Reduce unnecessary costs

Stop printing flyers or wasting money on traditional marketing strategies. SMS solutions are very cheap.TextMagic offers complete control over your budget with pre-paid plans.

Improve customer service

Respond to all customer inquiries, confirm booking cancelations or appointments and forward price lists via the TextMagic SMS platform.

Increase revenue

Send targeted texts or bulk SMS with information on retail specials or new products and treatments to encourage purchases. You can also reschedule Spa appointments to free up vital funds and increase revenue.

Reward customer loyalty

If you inform customers of special Spa day offers or massage coupons via text, you can be sure that your message will be seen.

SMS Marketing Solutions for Spas & Beauty Salons

Improve communication and increase efficiency with our powerful text messaging features.

Custom SMS Templates

Make every client feel special by customizing your templates with unique offers and mail merge tags.

List Building

Transform website visitors into customers with fully customizable SMS subscribe widgets.

Reporting & Analytics

Measure the success of your Spa marketing campaign by analyzing key metrics in the dashboard.

Integrate with Your Favourite Apps

Integrate with booking apps, like 10to7 booking or BookingKoala to automate appointment reminders and cancellations.

Auto-responders for Support

Configure SMS automation rules for incoming texts to automatically manage appointments and common client inquiries.

Voice Call Forwarding

When automated SMS support is not enough, you can provide a dedicated number that customers can reach with one click.

Frequently Asked Questions

Not sure how to get started with spa text message marketing? We answer your most frequently asked questions:

Reminders can be configured as a one-time or as recurring events. We integrate with many scheduling apps through Zapier. Here’s how you can configure automation rules for better appointment and contact management:

Step #1: Log in to your TextMagic account, or sign up for a free 30-day trial.

Step #2: Navigate to the Zapier Integrations page. Find your favorite booking app on the integrations page (e.g. BookingKoala, Lucid Meeting, Calendly, YouCanBook.me, etc.).

Step #3: Define a rule between TextMagic and your booking/calendar app to automatically send out SMS appointment reminders. Please keep in mind that every app has unique triggers that you can configure. Some apps allow you to send automated texts for every change made to the appointment or to manage your contacts based on their actions.

Step #4: Configure additional rules for managing your booking calendar based on a user’s response.

The easiest way to automate customer support is by setting up automation rules for frequently used keywords or services (e.g. massage, schedule, etc.).
Here’s the step-by-step:

Step #1: Define common keywords. Additionally, promote services and offers and ask clients to text back specific keywords for redemption:

Example: “Text MASSAGE to (800)-xxx-xxxx for more details about this exclusive offer.”

Step #2: Log in to your TextMagic account or sign up for a free trial.
Navigate to Services -> Automation Rules.

Step #4: Create a new rule (e.g. “MASSAGE”) and define “MASSAGE” as the trigger keyword. Now every text containing this keyword will trigger an automatic response.

Step #5: Select your auto-response type. Since we are offering customer support, we will choose “text message”. Write down your response. Feel free to include SMS templates, attachments, custom fields, or anything else that will be useful for the client.

Step #6: Configure an additional rule to segment your audience based on preferences. For example, you can sort customers that completed the MASSAGE message into a separate list, so that you can reach out to them in the future for feedback. Select “Add contact to a list” and select the list where you want the lead assigned. Click “Continue”.

Promote new services or inform clients of price changes instantly with short links or SMS attachments. Here’s how you can use them:

  • Send documents as SMS attachments – upload your document directly into the message field (from the “Compose” tab). TextMagic will automatically transform your file into a clickable link that the recipient can view. We recommend SMS attachments for static documents.

  • Send price lists and service offers as short links – if you update your price or discount lists often, we recommend promoting them as short links. Every time a customer clicks on a short link, he or she will be redirected to the updated version of the document.


Thousands of Small Businesses Are Already Using TextMagic